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Motifo Master • September 16, 2019
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Writing a blog post is easy once you get the hang of it. Posts don’t need to be long or complicated. Just write about what you know, and do your best to write well.
2. Show customers your personality
When you write a blog post, you can really let your personality shine through. This can be a great tool for showing your distinct personality.
3. A terrific form of communication
Blogs are a great communication tool. They tend to be longer than social media posts, which gives you plenty of space for sharing insights, handy tips and more.
4. Supports SEO
Search engines like sites that regularly post fresh content, and a blog is a great way of doing this. With relevant metadata for every post, you’ll make it extra easy for search engines to find your content.
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Write about something you know. If you don’t know much about a specific topic, invite an expert to write about it. Having a variety of authors in your blog is a great way to keep visitors engaged. You know your audience better than anyone else, so keep them in mind as you write your blog posts. Write about things they care about. If you have a company Facebook page that gets lots of comments, you can look here to find topics to write about.
Write about something you know. If you don’t know much about a specific topic, invite an expert to write about it. Having a variety of authors in your blog is a great way to keep visitors engaged.